The Future Of Retail In The Age Of Amazon As Jeff Bezos’s juggernaut continues to grow, forward-thinking competitors are finding creative ways to succeed—and be what Amazon can never be.
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GOOD READ: The Hidden Player Spurring a Wave of Cheap Consumer Devices: Amazon
The Hidden Player Spurring a Wave of Cheap Consumer Devices: Amazon (NYT)
(…) “There is this erosion of what it means to be a traditional consumer product brand,” Mr. Wingo said. “In a way, Amazon is providing all this information that replaces what you’d normally get from a brand, like reputation and trust. Amazon is becoming something like the umbrella brand, the only brand that matters.”